Note
A saved plan from a real Qloo run, for a game set in Delhi. Its culture anchors (films, shows and music from the setting) lift Indian cities. Saved before partner lift and launch actions existed, so those parts show less.
Launch plan · 2026-10-16

Delhi Gullies

Fans of Grand Theft Auto V, Sleeping Dogs, Watch Dogs 2, Mafia III, Saints Row and of Gully Boy, 3 Idiots, Arijit Singh, Sacred Games gather most in Mumbai (spawn score 2.49).

Top spawn pointMumbai
Cities scored18
Confidence17 high · 1 medium · 0 low
Qloo calls (live / cached)10 / 97
Brief byollama_cloud · gemma4:31b

Qloo vs an LLM alone: same inputs, no taste data

We ask an LLM the same question with the same inputs and no Qloo data, then look up every name it gives in Qloo and score it the same way: how much more your comps' fans like it than gamers in general (×lift).

Spawn points: where to launch

Spawn score: taste × platform × culture · not a sales forecast
Spawn map: the bigger a city's crowd, the more your players over-index there18. Seoul, KR: spawn score ×0.30, high confidence1817. Tokyo, JP: spawn score ×0.47, high confidence1716. Los Angeles, US: spawn score ×0.50, high confidence1615. Sao Paulo, BR: spawn score ×0.55, high confidence1514. Chicago, US: spawn score ×0.61, high confidence1413. Mexico City, MX: spawn score ×0.61, high confidence1312. Jakarta, ID: spawn score ×0.63, high confidence1211. Berlin, DE: spawn score ×0.67, high confidence1110. Warsaw, PL: spawn score ×0.69, high confidence109. Istanbul, TR: spawn score ×0.69, high confidence98. New York, US: spawn score ×0.76, high confidence87. Paris, FR: spawn score ×0.85, high confidence76. Sydney, AU: spawn score ×1.06, medium confidence65. Toronto, CA: spawn score ×1.16, high confidence54. London, GB: spawn score ×1.22, high confidence43. Dubai, AE: spawn score ×2.06, high confidence32. Delhi, IN: spawn score ×2.12, high confidence21. Mumbai, IN: spawn score ×2.49, high confidence1
Top spawn points
top 3 crowd over-indexes below average · 1 tile = +0.02 spawn score · drag to explore
  1. 1Mumbai IN×2.49highconfidence

    1.05 taste×0.97 platform×2.45 culture=2.49

    Taste: fans of your comp set score 0.931 on Qloo's affinity rank here, against 0.886 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 822 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q69 your comps, q70 PC, q71 mobile, q72 console, q73 culture

    Scout this city : what locals play, and a verdict for your game here.

  2. 2Delhi IN×2.12highconfidence

    1.06 taste×0.96 platform×2.10 culture=2.12

    Taste: fans of your comp set score 0.924 on Qloo's affinity rank here, against 0.875 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1379 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q64 your comps, q65 PC, q66 mobile, q67 console, q68 culture

    Scout this city : what locals play, and a verdict for your game here.

  3. 3Dubai AE×2.06highconfidence

    1.05 taste×0.99 platform×2.00 culture=2.06

    Taste: fans of your comp set score 0.939 on Qloo's affinity rank here, against 0.897 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 672 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q59 your comps, q60 PC, q61 mobile, q62 console, q63 culture

    Scout this city : what locals play, and a verdict for your game here.

  4. 4London GB×1.22highconfidence

    1.09 taste×0.98 platform×1.13 culture=1.22

    Taste: fans of your comp set score 0.828 on Qloo's affinity rank here, against 0.759 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 2226 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q34 your comps, q35 PC, q36 mobile, q37 console, q38 culture

    Scout this city : what locals play, and a verdict for your game here.

  5. 5Toronto CA×1.16highconfidence

    0.92 taste×1.02 platform×1.22 culture=1.16

    Taste: fans of your comp set score 0.765 on Qloo's affinity rank here, against 0.828 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 963 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q19 your comps, q20 PC, q21 mobile, q22 console, q23 culture

    Scout this city : what locals play, and a verdict for your game here.

  6. 6Sydney AU×1.06mediumconfidence

    0.97 taste×1.00 platform×1.09 culture=1.06

    Taste: fans of your comp set score 0.817 on Qloo's affinity rank here, against 0.841 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 932 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q89 your comps, q90 PC, q91 mobile, q92 console, q93 culture

    Scout this city : what locals play, and a verdict for your game here.

  7. 7Paris FR×0.85highconfidence

    0.98 taste×1.01 platform×0.86 culture=0.85

    Taste: fans of your comp set score 0.803 on Qloo's affinity rank here, against 0.821 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1136 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q39 your comps, q40 PC, q41 mobile, q42 console, q43 culture

    Scout this city : what locals play, and a verdict for your game here.

  8. 8New York US×0.76highconfidence

    0.98 taste×1.01 platform×0.77 culture=0.76

    Taste: fans of your comp set score 0.844 on Qloo's affinity rank here, against 0.858 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 2351 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q4 your comps, q5 PC, q6 mobile, q7 console, q8 culture

    Scout this city : what locals play, and a verdict for your game here.

  9. 9Istanbul TR×0.69highconfidence

    0.99 taste×0.94 platform×0.74 culture=0.69

    Taste: fans of your comp set score 0.820 on Qloo's affinity rank here, against 0.832 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1209 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q54 your comps, q55 PC, q56 mobile, q57 console, q58 culture

    Scout this city : what locals play, and a verdict for your game here.

  10. 10Warsaw PL×0.69highconfidence

    0.98 taste×0.99 platform×0.71 culture=0.69

    Taste: fans of your comp set score 0.754 on Qloo's affinity rank here, against 0.770 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 407 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q49 your comps, q50 PC, q51 mobile, q52 console, q53 culture

    Scout this city : what locals play, and a verdict for your game here.

  11. 11Berlin DE×0.67highconfidence

    0.98 taste×1.02 platform×0.67 culture=0.67

    Taste: fans of your comp set score 0.779 on Qloo's affinity rank here, against 0.792 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 661 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q44 your comps, q45 PC, q46 mobile, q47 console, q48 culture

    Scout this city : what locals play, and a verdict for your game here.

  12. 12Jakarta ID×0.63highconfidence

    0.96 taste×0.97 platform×0.67 culture=0.63

    Taste: fans of your comp set score 0.811 on Qloo's affinity rank here, against 0.845 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1921 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q84 your comps, q85 PC, q86 mobile, q87 console, q88 culture

    Scout this city : what locals play, and a verdict for your game here.

  13. 13Mexico City MX×0.61highconfidence

    1.02 taste×1.01 platform×0.59 culture=0.61

    Taste: fans of your comp set score 0.908 on Qloo's affinity rank here, against 0.887 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1574 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q24 your comps, q25 PC, q26 mobile, q27 console, q28 culture

    Scout this city : what locals play, and a verdict for your game here.

  14. 14Chicago US×0.61highconfidence

    0.94 taste×1.01 platform×0.65 culture=0.61

    Taste: fans of your comp set score 0.801 on Qloo's affinity rank here, against 0.855 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1113 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q14 your comps, q15 PC, q16 mobile, q17 console, q18 culture

    Scout this city : what locals play, and a verdict for your game here.

  15. 15Sao Paulo BR×0.55highconfidence

    1.07 taste×1.01 platform×0.51 culture=0.55

    Taste: fans of your comp set score 0.918 on Qloo's affinity rank here, against 0.860 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 2450 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q29 your comps, q30 PC, q31 mobile, q32 console, q33 culture

    Scout this city : what locals play, and a verdict for your game here.

  16. 16Los Angeles US×0.50highconfidence

    0.95 taste×1.01 platform×0.52 culture=0.50

    Taste: fans of your comp set score 0.807 on Qloo's affinity rank here, against 0.853 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 3359 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q9 your comps, q10 PC, q11 mobile, q12 console, q13 culture

    Scout this city : what locals play, and a verdict for your game here.

  17. 17Tokyo JP×0.47highconfidence

    0.57 taste×0.95 platform×0.87 culture=0.47

    Taste: fans of your comp set score 0.419 on Qloo's affinity rank here, against 0.738 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 1024 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q74 your comps, q75 PC, q76 mobile, q77 console, q78 culture

    Scout this city : what locals play, and a verdict for your game here.

  18. 18Seoul KR×0.30highconfidence

    0.67 taste×1.01 platform×0.45 culture=0.30

    Taste: fans of your comp set score 0.559 on Qloo's affinity rank here, against 0.834 for gamers in general (the mean of PC, console and mobile player panels). Platform: how strong your platforms are here compared with gaming overall. Culture: how concentrated fans of your setting's films, shows and artists are here, compared with the average city.

    Based on 868 heatmap cells. High: at least 150 Qloo heatmap cells and spawn score at least 0.10 away from 1. Medium: at least 50 cells and spawn score at least 0.03 away from 1. Low: anything else.

    Sources: q79 your comps, q80 PC, q81 mobile, q82 console, q83 culture

    Scout this city : what locals play, and a verdict for your game here.

Rivals: games your fans also love

Your comps, then the games Qloo says their fans also love, with why. q3

Your comp
Grand Theft Auto V
Your comp
Sleeping Dogs
Your comp
Watch Dogs 2
Your comp
Mafia III
Your comp
Saints Row

Setting, viaGully Boyfilm3 IdiotsfilmArijit SinghartistSacred Gamesshowq2

Affinity 88.4Grand Theft Auto OnlineDriven by fans of Grand Theft Auto V 23%, Watch Dogs 2 22%, Mafia III 21%. Qloo tags: Social, Competitive, Emergent gameplay, Long-term progression.
Affinity 87.5Grand Theft Auto: Vice City StoriesDriven by fans of Grand Theft Auto V 23%, Sleeping Dogs 21%, Saints Row 20%. Qloo tags: 1980s Setting, Crime Fiction, Nostalgia, Soundtrack Driven.
Affinity 87.4Mafia IIDriven by fans of Sleeping Dogs 23%, Grand Theft Auto V 21%, Mafia III 20%. Qloo tags: story-rich, period atmosphere, realistic, strong characters.
Affinity 87.4Tom Clancy's Ghost Recon: WildlandsDriven by fans of Watch Dogs 2 24%, Mafia III 23%, Grand Theft Auto V 20%. Qloo tags: co-op focused, action-packed, teamplay, open-world exploration.
Affinity 87.4Grand Theft Auto: Chinatown WarsDriven by fans of Grand Theft Auto V 23%, Sleeping Dogs 20%, Saints Row 19%. Qloo tags: addictive, engaging, intense, suspenseful.
Affinity 86.9Grand Theft Auto: Liberty City StoriesDriven by fans of Grand Theft Auto V 23%, Sleeping Dogs 21%, Mafia III 19%. Qloo tags: crime-themed, sandbox gameplay, nostalgic, memorable soundtrack.
Affinity 85.1MafiaDriven by fans of Sleeping Dogs 22%, Grand Theft Auto V 22%, Mafia III 21%. Qloo tags: immersive, gritty, narrative-driven, tense.
Affinity 85.0Grand Theft Auto IVDriven by fans of Grand Theft Auto V 23%, Sleeping Dogs 21%, Saints Row 20%. Qloo tags: realistic city, mature narrative, social satire, complex characters.
Affinity 85.0Mafia: Definitive EditionDriven by fans of Mafia III 24%, Watch Dogs 2 23%, Grand Theft Auto V 21%. Qloo tags: mob movie, period setting, authentic 1930s, strong narrative.
Affinity 84.5Watch DogsDriven by fans of Grand Theft Auto V 22%, Watch Dogs 2 20%, Saints Row 20%. Qloo tags: hacking mechanics, revenge narrative, urban atmosphere, open-world freedom.
Affinity 84.5Max Payne 3Driven by fans of Sleeping Dogs 24%, Grand Theft Auto V 21%, Mafia III 19%. Qloo tags: bullet-time gameplay, cinematic presentation, gritty noir storytelling, action-packed.
Affinity 84.3Mad MaxDriven by fans of Watch Dogs 2 22%, Mafia III 22%, Grand Theft Auto V 20%. Qloo tags: explosive car combat, satisfying customization, gritty world, fan service to films.

Who's in the party: your audience by age and gender

How this audience over- or under-indexes against the average, by age and gender. Source: Qloo demographics q94

24 and under-8.4%
25-29+0.8%
30-34-17.4%
35-44-11.7%
45-54-15.8%
55+-25.3%
male+28.0%
female-28.0%

Allies: partners to recruit

Legendary ≥ 95 affinity · Rare ≥ 90

Co-marketing and sponsorship leads: artists for launch events and streams, podcasts for ad reads, films and brands for collaborations. Sorted by how much more your fans like each one than gamers in general (×lift). Local picks compare against gamers in that city.

rareGlobal
blink-182Affinity 90.2Driven by fans of Tom Clancy's Ghost Recon: Wildlands 11%, Grand Theft Auto Online 11%, Grand Theft Auto V 10%. Qloo tags: Youthful, Vocals, Relationships, The Ramones.q95
commonGlobal
Limp BizkitAffinity 89.8Driven by fans of Tom Clancy's Ghost Recon: Wildlands 12%, Grand Theft Auto Online 11%, Mafia II 10%. Qloo tags: Rapcore, Nu Metal, Turntables, Rap Metal.q95
commonGlobal
DrefGoldAffinity 89.5Driven by fans of Mafia III 10%, Grand Theft Auto: Liberty City Stories 10%, Mafia 9%. Qloo tags: Loyal, Latin Trap, Urban Life, 4.q95
commonGlobal
Red Hot Chili PeppersAffinity 89.2Driven by fans of Grand Theft Auto Online 12%, Tom Clancy's Ghost Recon: Wildlands 12%, Grand Theft Auto V 11%. Qloo tags: Dynamic, Funk Rock, Psychedelic Rock, The Clash.q95
commonGlobal
Rage Against the MachineAffinity 89.1Driven by fans of Grand Theft Auto Online 12%, Tom Clancy's Ghost Recon: Wildlands 11%, Grand Theft Auto V 11%. Qloo tags: Political, Engaging, Passionate, Alternative Metal.q95
commonGlobal
Green DayAffinity 89.0Driven by fans of Tom Clancy's Ghost Recon: Wildlands 12%, Grand Theft Auto Online 11%, Grand Theft Auto V 11%. Qloo tags: 2, Alternative Rock, Tenor, Relationships.q95
commonGlobal
SuperheavenAffinity 89.0Driven by fans of Mafia II 10%, Grand Theft Auto: Vice City Stories 10%, Sleeping Dogs 9%. Qloo tags: Post Grunge, Grunge, Drums, Shoegaze.q95
commonGlobal
The OffspringAffinity 88.9Driven by fans of Tom Clancy's Ghost Recon: Wildlands 12%, Grand Theft Auto Online 12%, Grand Theft Auto V 11%. Qloo tags: Hardcore Punk, Dynamic, Engaging, Skate Punk.q95
rareLocal · Mumbai
Linkin ParkAffinity 93.8Driven by fans of Tom Clancy's Ghost Recon: Wildlands 12%, Grand Theft Auto Online 11%, Mafia II 10%. Qloo tags: Dynamic, Hope, Diverse, Emotional.q99
rareLocal · Dubai
Travis ScottAffinity 93.8Driven by fans of Grand Theft Auto: Liberty City Stories 11%, Saints Row 10%, Grand Theft Auto: Chinatown Wars 10%. Qloo tags: Vocals, Cloud Rap, Drum Machine, Loyal.q105

Launch actions: what to do in your top 3 cities

#1 · IN
Mumbai

Localise into
not in this saved plan

Geo-target
19.08, 72.88

Local partners
Linkin Park (artist)Freakonomics Radio (podcast)The Joe Rogan Experience (podcast)

Audience
Strongest age band 25-29 (+0.8%); leans male (+28.0%) (whole audience)

#2 · IN
Delhi

Localise into
not in this saved plan

Geo-target
28.61, 77.21

Local partners
The Irishman (movie)Joker (movie)

Audience
Strongest age band 25-29 (+0.8%); leans male (+28.0%) (whole audience)

#3 · AE
Dubai

Localise into
not in this saved plan

Geo-target
25.2, 55.27

Local partners
Travis Scott (artist)Borat Subsequent Moviefilm (movie)

Audience
Strongest age band 25-29 (+0.8%); leans male (+28.0%) (whole audience)

Copied from the plan, with no AI. Languages come from a static table, not Qloo; the radius is the one Qloo's heatmap used. The CSV is a plain spreadsheet, not an ad platform's import format.

Battle plan: the brief

Written by gemma4:31b, grounded on Qloo data

Where to Launch

According to the affinity index, the top three cities are Mumbai (spawn score 2.49, confidence high) q69, Delhi (spawn score 2.12, confidence high) q64, and Dubai (spawn score 2.06, confidence high) q59. The ranking of these cities is influenced by the setting's audience, which includes culture anchors such as Gully Boy, 3 Idiots, Arijit Singh, and Sacred Games q2.

Who the Players Are

The audience skews male +28.0% and female -28.0% q94. Age skews include +0.8% for 25-29, -8.4% for 24 and under, -17.4% for 30-34, -11.7% for 35-44, -15.8% for 45-54, and -25.3% for 55+ q94.

Who to Partner With

Potential brand partners include Twitch, Elgato, Electronic Arts, Xbox, and Razer q98. Artist partnerships could include blink-182, Limp Bizkit, DrefGold, Red Hot Chili Peppers, or Rage Against the Machine q95.

How to Split the Budget

From a total budget of $5,000.00, allocate $1,285.73 (25.71%) to Mumbai q69q73, $1,093.65 (21.87%) to Delhi q64q68, and $1,065.76 (21.32%) to Dubai q59q63.

Caveats

The game Delhi Gullies is designed for pc and console platforms. It shares similarities with titles such as Grand Theft Auto V, Sleeping Dogs, Watch Dogs 2, Mafia III, and Saints Row q1.

Read this before you spend

  • Affinity index, not a sales forecast.
  • Qloo measures taste affinity from consumption data, not sales or wishlists.
  • New indie games are usually not in Qloo yet, so the plan works through comparable games.
  • City-level results cannot be validated with free public data.
  • Brands are global: Qloo brand affinity ignores location.
  • Spawn score = taste lift x platform fit x culture fit, all from Qloo heatmaps. Against Google Trends interest for 10 shipped games, the true #1 country was our #1 in 6 and in our top 3 in 8.
  • Where Qloo's data is thin (for example mobile MOBAs in Southeast Asia), the ranking misses. Treat it as a taste-informed starting hypothesis.